Opticians are the world’s experts in helping people to look after their sight – one of our most precious commodities. But, in a market so saturated with chain optometry services and brands, how can small opticians get seen by customers? The answer? Social media. Whilst you might be wondering how a sector that has little to do […]
online marketing
Hiring a Social Media Intern – A Business Owner’s Guide
Social media is becoming an increasingly powerful tool for business. If you’re looking for new ways to market your products or services or draw in new customers, taking advantage of the benefits of social media could make all the difference when it comes to staying ahead of your competitors. But what’s the best way to […]
Writing a Social Media Manager Job Description – An Expert Guide
If you still think social media is just for teenagers hooked on Snapchat and angry Twitter trolls who don’t see enough daylight, it’s time to think again. Social media has become an all-pervasive cultural and economic phenomenon, meaning that any business wanting to successfully engage with its customer base must have a solid social media […]
